Key Takeaways
- There are many proven business ideas suitable for beginners, such as web designing, selling handmade crafts, SEO consulting, copywriting, flipping vintage stuff, or starting a podcast.
- The internet is competitive. Before starting your online business, find a niche, research your competitors, find a gap in the market, and create an achievable business plan and marketing strategies.
- Ways to market your online business include email marketing, social media, SEO, starting a blog, getting positive customer reviews, optimizing your listings, and more.
There are abundant opportunities to start an online business on the internet. Target the right people with the right service, and you may carve out a niche for yourself, even as a beginner.
Luckily, you don’t need lots of money to start your online business. Sometimes, all you need is a computer, an internet connection, time, and passion.
If the idea of becoming your own boss appeals to you, here are easy-to-start business ideas that make money.
Profitable and Unique Online Business Ideas For Beginners
Blogging
Blogging is still one of the top ways to earn money online. You can earn a commission from affiliate brands, digital ad sales, or selling your products or services.
Remember, starting a blog is easy, but the hard part is monetizing it. You need to create content consistently and ensure it is engaging and helpful.
You can use Bluehost as your web hosting service at a low cost.
Web Designer
If you have the skills to create functional and appealing websites, designing online can be a rewarding venture.
There are several ways to monetize web designing, including freelancing, offering maintenance and support services, partnering with agencies, creating and selling themes and templates, or offering online tutorials.
SEO Consultant
SEO consultants help website owners get more traffic from search engines like Google or Bing.
If you have an analytical mind, you can get SEO expertise by optimizing your site, working at a digital agency, taking on SEO clients, or getting an online certification.
Social Media Marketer
There’s a growing demand for social media experts. You can make money by partnering with content creators, becoming an influencer, or selling your products or services.
You can also join platform-specific monetization programs such as YouTube’s Partner Program, TikTok’s Creator Fund, Pinterest’s Creator Rewards, or Facebook’s Real Bonus Programs.
Start a YouTube Channel
Once you start your YouTube Channel, you will earn directly from YouTube after reaching 1,000 subscribers and 4,000 watch hours in the past year. If you hit the set milestones, you can apply to YouTube’s Partner Program and start earning,
Besides earning directly from YouTube, you can sell your merch, earn from crowdfunding or “fan funding,” work as an influencer for brands, or become an affiliate marketer.
Copywriting
Copywriters help businesses promote their services by creating engaging and informative content. Every business needs to increase traffic to its website, so this can be an evergreen opportunity.
Remember, you should be more than a blogger. You should also contribute ideas on how to bring more people and convert them into potential customers.
Create an Online Course
Whatever your professional background, you can share your expertise by creating online courses or ebooks. Platforms like Udemy, Coursera, and Teachable are good examples of how this can work.
Sell Handmade Goods
You can make money online from crafting as long as your handmade products are unique. You can use your social media accounts to market your products or use online marketing platforms like Etsy.
Some handmade products to sell online include jewelry, candles, art and prints, sauces and condiments, woodworking projects, music, and more.
Start a Podcast
A podcast consists of audio episodes that users can subscribe to, download, and listen to. Podcasters make money through partnerships, sponsorships, advertisements, and affiliate marketing.
Ensure your content is engaging and entertaining to stand out from thousands of other podcasts.
Flip Antiques, Furniture, or Clothing
There are many vintage items out there and willing customers if what you’re selling is original and unique. These items include furniture, watches, vintage clothes and jeans, rugs, clocks, electronics, and more.
Flipping vintage stuff may be quite profitable if you find something with high demand and low supply.
How to Start a Profitable Online Business
Starting a profitable online business may be easy, but you can quickly lose time and money if you do it incorrectly. First, ensure whatever you are offering is solving a problem — is there a gap in the market?
If you feel you’re offering something unique, ensure that you conduct market research and find a suitable business model. Also, ensure you understand the local and national laws regarding your prospective business. Do you need any licenses?
Lastly, make your business known. You can do this using an optimized website, social media marketing and online marketplaces, email marketing, or ads. Constantly tailor your strategy for each social media platform that you are using.
For instance, platforms like TikTok feature a younger generation. The message here should differ from platforms like Facebook, which feature an older generation.
This is How Much You Can Make From an Online Business
The amount you make from your online business varies from niche to niche. For example, you may earn around $35,000-$50,000 as an entry-level SEO specialist. On the other hand, the median annual salary for eCommerce website owners is $67,000, but as a beginner, you may earn less than $50,000.
Besides the niche, factors like demand, individual skills and experience, networking, mindset, and even geographical location can determine how much you earn.
Pros and Cons of Starting an Online Business
Some of the advantages of starting an online business include:
- Low startup and marketing costs — Many online platforms give you cost-effective and influential marketing channels for small and large businesses.
- Scalability — Unlike physical stores, where scalability requires more resources, it’s relatively easier to scale your online business.
- Available customer data — You can use the real-time customer behaviour data you collect to tailor your business and improve customer experience.
- Accessibility — Anyone can reach your business anywhere. It opens new opportunities for gaining new customers or partnerships.
- Competition — The internet offers equal opportunities regardless of your age, race, or region. Of course, there are established companies, but you will get the chance to study your competition and find whatever is missing in the market.
Some of the cons of online businesses include:
- Potentially lower profit margins — The internet may give you a wider market, but it also offers customers real-time access to your competitors’ prices. Sometimes, you may have to lower your prices to get a competitive advantage.
- Lack of physical interactions — Today, online interactions have improved exponentially. However, some businesses need face-to-face interactions, especially if you’re selling tangible products that the customer has to interact with.
- Competition — As mentioned, the internet still has established corporations that are better at marketing, offering promotions, or lowering prices. Unfortunately, you have to compete with them.
- Negative reviews — Just one “viral” negative review can make you lose your reputation and, subsequently, your revenue.
That said, we’ve seen success stories of successful online entrepreneurs such as Canva and Zoom. Some of these businesses may be easy to start, but they also need dedication and passion.
Remember to update your skills, stay informed about industry trends, and establish an excellent customer experience. Over time, a strong portfolio and client satisfaction will turn your online business into a profitable and rewarding venture.