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Rakuten (Ebates) is a popular shopping cashback site in Canada and the United States. In addition to earning cash back when you shop at your favourite stores, Rakuten will pay you up to a $10 bonus when you sign up and up to $25 for every referral who signs up using your refer-a-friend link.

With more than 2,500 stores listed on Rakuten, getting cash back when you shop online has never been easier and I show you how to maximize your earnings below. You can also read my complete Rakuten review here.

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How Does Rakuten (Ebates) Work?

The Rakuten website or app is easy to use. To earn cash back, simply:

  • Visit Rakuten here (Canada or the United States) and sign up. It takes less than 3 minutes and it is free to join.
  • Whenever you need to make a purchase online, start at Rakuten to find your favourite store and click to proceed to their website.
  • Shop as usual and Rakuten will automatically credit your account with cash back.
  • For even more money in your pocket, share your referral link or code with your friends and get up to a $25 cash bonus per friend who signs up for Rakuten.
  • Cash out your earnings via check in the mail or by PayPal.

People often forget to shop using Rakuten and hence do not maximize their potential cash back earnings. This is why Rakuten introduced their browser extension which you can install on Google Chrome. Whenever you are making purchases online, the Rakuten Cash Back Button will remind you to activate cash back offers with a single click.

Rakuten (Ebates) $10 Sign-Up Bonus

Rakuten pays a $5 to $10 bonus when you sign up for a new account using a referral link or code. How much you get depends on where you are located and do your shopping.

For Canadians, sign up here and receive a $5 bonus. For residents of the U.S., sign up here to receive your $10 bonus. Make sure to sign up with the appropriate link and country where you will do your shopping.

Note: The sign-up process is credited to your account after you make your first purchase of at least $25 online using the Rakuten app or website within your first 30 days. It is free money and a bonus on top of the free discount or cash back you earn on your purchase!

Rakuten (Ebates) Referral Program Bonus

Rakuten has a very generous referral program that pays up to $25 per friend that joins Rakuten using your special link. This is an unlimited way to earn cash bonuses even when you are not shopping online. In addition, your friend also receives a sign-up bonus too. WIN-WIN!

For both of you to qualify for the refer-a-friend bonus, the referral (new member) must make a qualifying purchase via their new Rakuten account of up to $25.

Ebates referral bonus

What Stores are on Rakuten?

There are so many stores that are partnered with Rakuten, that it is almost certain you can earn cash back whenever you need to make a purchase online. Canadians get access to over 750 stores, while in the United States, the number is over 2,500.

Popular stores include Amazon, eBay, Macy’s, Walmart, Hudson’s Bay, Groupon, Canadian Tire, Home Depot, Sephora, Old Navy, Kohl’s. and thousands more.

There are also offers to earn cash back when you shop in-store, plus several coupons and discounts available. 

Is Rakuten (Ebates) Legit?

Rakuten is a legitimate business that has been around since 1999. They have helped over $10 million members earn over $1 billion in cash back rewards. The company has an A+ rating from the Better Business Bureau and they belong to the Rakuten family of companies.

Rakuten currently operates in the U.S., Canada, Korea, and Japan. They are paid commissions by retailers when you shop using the Rakuten app or website. These commissions are what the company shares with its members as cash back.

If you have any questions about your account, simply contact the Rakuten customer service via live chat or send them an email.

Rakuten vs Swagbucks vs. Checkout 51 vs. Ibotta

Rakuten is just one of the cash back apps I use when shopping. I often combine different rewards apps to maximize my earnings. Other free apps that pay you back on your shopping include:

Swagbucks ($5 Bonus): This ‘get paid to’ site rewards you for shopping online, taking surveys, playing games, browsing the internet, watching videos, and more. They have paid members more than $340 million so far.

Sign up for Swagbucks here and get a $5 bonus.

Checkout 51 ($5 Bonus): This grocery cash back app is available in Canada and the U.S. You can easily find cash back discounts as high as 35% using the Checkout 51 app and shopping at any store of your choice.

Register here for a $5 bonus.

KOHO (1% Cash Bonus): The KOHO app and prepaid card pay you a 0.50% cash back on all your debit/cash purchases! Sign up here and enter promo code “CASHBACK” to get an additional 1% cash back for 90 days.

Caddle ($1 Bonus): This is a free cash back app in Canada that pays you to shop, complete surveys and watch video ads. Sign up here and enter the promo code ENOCH48192 to get a $1 bonus.

Ibotta: This is another popular cash back app that is worth joining. It is only available in the U.S.

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Are there any other cash back apps you use to save money? Leave them in the comments.

Rakuten $10 Welcome Bonus and $25 Referral Bonus


Rakuten is one of the most popular cash back sites in Canada and the United States. Get up to a $10 welcome bonus when you sign up here!